Last updated • 29 April 2026
Legal
Everything about how this site works, what we collect, and what we don't.
29 April 2026 • TERM OF USE
What you agree to by using this site
These terms apply when you visit merlin-innovation.com. By using the site, you accept them. They're short. We've kept them in plain English.
Who these terms are with
These terms are between you (the visitor) and Merlin.ai BV, trading as Merlin Innovation. Our full company details are in the Legal Notice.
What this site is for
This site exists to introduce Merlin, share what we do, and make it easy to get in touch. Browse, read, and reach out.
What this site is not: a product, a service, or a platform you log in to. There are no accounts, no transactions, no contracts being formed by clicking around. If you want to work with us, that conversation starts with a message and ends with a separate written agreement.
How you can use the site
You're welcome to read everything here, share links to it, and reference it in your own work, as long as you do so honestly and with proper attribution.
You're not welcome to:
Copy or republish substantial parts of the site without written permission
Reverse-engineer, scrape, or systematically extract content
Use the site or its content to train AI models
Misrepresent the site or its content as your own
Do anything that would interfere with the site working properly for other visitors, or break Belgian or EU law
Content about our clients and partners
Some content on this site references real client engagements, partners, or events. Where we name a client or display their logo, we do so with their permission. If you're a client and you'd like something updated or removed, email us and we'll handle it promptly.
Content honesty
We work hard to keep the content on this site accurate and up to date. That said, what's published here is general information about Merlin and our point of view on Generative AI. It isn't tailored advice for your situation, and you shouldn't rely on it as if it were. If you want our take on something specific to your organisation, that conversation has to happen directly with us, under a proper engagement.
We may update or change content at any time without notice.
Links to other sites
This site links out to other websites we don't control. Following those links is your call. We're not responsible for what's on them, what they do with your data, or how they handle your visit.
What we promise (and what we don't)
We do our best to keep the site available, secure, and useful. We don't guarantee it will always be available, error-free, or fit for any particular purpose you might have in mind. To the extent allowed under Belgian law, we're not liable for any loss or damage arising from your use of the site or your inability to use it.
This doesn't limit any liability we can't legally exclude, including for fraud or gross negligence.
Intellectual property
The trademarks, logos, designs, and content on this site belong to Merlin.ai BV or are used under licence. Detail is in the Legal Notice.
Applicable law
These terms are governed by Belgian law. Any disputes fall under the exclusive jurisdiction of the courts of Brussels.
Changes to these terms
We may update these terms from time to time. The version published here is always the one that applies. Material changes will be reflected in the "last updated" date at the top of the Legal page.